Word of mouth is a great way to let people know that you exist. The same can be said about blogs. There is a new site in town that for a small fee of $10.00 lists your blog in a directory of a variety of categories.
The site is called Junkyard Blogs directory, (jybdircom.) that connects your blog to the world outside. This is a great way to gather new followers, promote your business or generally let everyone know your blog is out there.
My suggestion is to take a look at their site, see if it fits for you needs and then decide. It looks promising for bloggers who want to spread the word.